CCP101 Creative Commercial Photography
FME103 or MID131, or relevant media (photo) studies. Students outside of the MID Bachelor programme must submit a motivation letter outlining relevant experience and interest in the field + three work samples. Send the motivation letter and the work samples to studentsorvis@hivolda.no. Sufficient mastery of the English language to read English course literature and participate in dialogue lecturing.
This course is directed towards students wishing to work in depth with high quality photo production in a studio setting, and with advanced post-production using Adobe Photoshop. Students will benefit from the opportunity to gain in-depth knowledge of post-production techniques for still photography. You will be responsible for the entire process from idea to final product, with guidance from experienced instructors through each step of realistic studio and field photo shoots. You will work with creative portraiture, conceptual photography and product shot. The material you gather during a series of photo sessions will form the basis of the development of your photo portfolio. Emphasis will be placed on the creative use of advanced photo editing techniques, as well as in understanding the preparation of images for output in different platforms.
In accordance with the National Qualifications Framework the student will have following learning outcome after completing the course:
- Knowledge of photographic genres and analytical tools
- Practical skills in commercial photography and photo post-production for web and print output
- Ability to reflect upon ethical implications of commercial images, within a society / social context.
- Knowledge of the roles of professional photographers and artworkers
The course will be organised around a combination of theoretical lectures, practical work assignments, plenum discussions and workshops. Lectures will cover both the technical and conceptual aspects of creative commercial photography, as well as provide a historical overview and in-depth analyses of well-known authors and their works. Assignments may be performed individually or in groups. Students should preferably have their own system camera but some cameras and studio equipment are available to borrow from the college over short periods of time. The student will check out necessary equipment at need when it is available and return this according to set procedures. Students should preferably use their own laptop, which should fulfil the Adobe Creative Cloud requirements.
Students should expect to spend a small amount of money for Adobe licenses (those without) and consumables. Students will have to contribute to travel expenses for field photo shoots.
Participation is mandatory for parts of the course, ref. “Forskrift om studium og eksamen ved Høgskulen i Volda, § 7-4”. Details will be specified in the term plan.
The course is evaluated according to the HVO quality control system. (http://www.hivolda.no/hivolda/om-hogskulen/kvalitetsarbeid)
| Assessment Form | Grouping | Duration | Grading scale | Proportion | Comment | Support Materials | Scope |
|---|---|---|---|---|---|---|---|
Portfolio | Individual | A-F, A is the best grade and E is the lowest passing grade | Final assessment is based on an individual project portfolio developed throughout the semester. |